SOCIAL MEDIA IS WEAVED INTO THE MODERN FABRIC OF LIFE, AND
NINE OUT TEN PEOPLE ARE IN AT LEAST ONE SOCIAL MEDIA NETWORK. WHILE THE
PITFALLS OF USING SOCIAL MEDIA ARE ELABORATE ON A PERSONAL BASIS, IT CARRIES A
SIGNIFICANT RISK ON CYBER SECURITY FOR BUSINESSES AND IT IS IMPORTANT TO BE
READY TO PROTECT FROM CYBER-ATTACKS. HERE ARE SOCIAL MEDIA MYTHS YOU NEED TO BE
AWARE OF AND AVERT CYBER-ATTACKS, AS WELL AS UNDERSTAND WHAT CYBERSECURITY
DOES.
EMPLOYEE
SOCIAL MEDIA ACTIVITY DOES NOT POSE A CYBER SECURITY RISK TO YOUR ORGANIZATION
Contrary
to this myth, employees’ social media activity creates close to 80% of IT
security issues to your enterprise. While they may not know it, their innocent
posts give the opportunity to cybercriminals to infiltrate the organization.
They socially engineer their targets following their posts and use their work
email to send malware to your entire computer network. Cybercriminals
capitalize on the power of phishing emails without considering cybersecurity
laws and these type of emails have a higher click-through rate, so it is
important to carry out random penetration tests of your security protocols.
Accepting
that cybercriminals can infiltrate your company causing IT security issues is
the first step to safeguarding your organization. Educate your employees why
cybersecurity is important and the importance of using the privacy settings on
social media to reduce the number of people who see their activity. Also, carry
out penetration tests on your firewall and configure it accordingly to protect
from cyberattacks.
ONE
ADMINISTRATOR FOR THE ORGANIZATION’S SOCIAL MEDIA ACCOUNTS
This
might be the best practice to ensure that the proper channels are followed when
sharing information about the company. If the administrator has their account
connected to the corporate account, and their account is hacked and they are
oblivious to why cybersecurity is important. There is also a problem when the
administrator leaves the company that they will be a risk to the organization’s
online image if he or she misuses the social media accounts since they have
sole access to the account, or fails to understand what does cybersecurity do.
While
it is logical to have one administrator, ensure that key executives, marketing
department, or the HR have access to the account. Above this have a
Cybersecurity Protection System, that includes a password manager for all the
corporate accounts. This will ensure that employees do not make away with your
social media account passwords. In case of one of the employees with the
passwords leaves, the password manager will secure your password by making it
hard for them to change the passwords, as well as help in generating stronger
passwords. A lawyer conversant with cybersecurity laws will help in prosecuting
employees current and former who violate the set cybersecurity protection
protocols.
More
importantly, discourage employees from attaching their accounts with the
corporate one and in the case of LinkedIn, take them through the necessary
security protocols to uphold your organization’s cybersecurity protection
policies as well as why cybersecurity is important.
SOCIAL
MEDIA KEEPS UP PACE WITH CYBER SECURITY PROTECTION PROTOCOLS
Social
media companies may deploy all the latest advancements in security, but it
should not mean that it deters cyber criminals. Remember that cyber security is
your responsibility, it is wise to have a social media policy, and it will
teach employees why cyber security is important. Since they publicly share that
they are working for you, they need to keep security and brand image in mind
whenever they post on social media and setting who will see the posts.
Have
the IT department carry out random penetration tests on your system and develop
high-quality cyber security protection protocols.
FINAL
THOUGHTS
You
need to ensure that you have an above average cyber security Protection System
and have an attorney conversant with cyber security laws in case of a cyber
security protection protocol breach who also understands why cyber security is
important. A social media policy and constant training will keep your employees
in check to avoid IT security issues.
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