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My Father's Advice

MY FATHER'S ADVICE... 1. Not everything will go as you expect in your life. This is why you need to drop expectations and go with the flow. 2.Reduce bitterness from your life, that shit delays blessings! 3. Dating a supportive woman is everything. 4. If you want to be successful, you must respect one rule - Never lie to yourself. 5. If your parents always count on you, don't play the same game with those who count on their parents. 6. Chase goals, not people. 7. Your 20's are your selfish years, build yourself, choose yourself first at all cost. 8. Detachment is power. Release anything that doesn't bring you peace. 9. Only speak when your words are more beautiful than your silence. 10. Invest in your looks. Do it for no one else but yourself. When you look good, you feel good. Normalize dressing well, you're broke not mad. 11. Some people want to see everything go wrong for you because nothing is going right for them. 12. Being a good person doesn't get you lov...
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Steps to have a successful branding-The Panagora Blog

 



Branding is a creative way of telling people about what you do, what you stand for, care about, why they should consider working with you and what to expect. After creating your product or starting a business, the next step is to build your branding identity.

Branding details everything about your business and how you can interpret it into a singular, memorable essence that anybody can easily remember and continuously associate with your business or company.

Take, for instance, McDonald’s golden arches or the Olympics insignia’s multicolour rings. Even the most straightforward image or symbol can convey meaningful associations.

There are three B’s you need to be familiar with on your journey to achieving success: brand, branding and brand identity. They are related to one another but not the same.

  • Your brand is the perception of others about your company or business.
  • Your branding is the process of building and designing a memorable brand.
  • Your brand identity is the set of creatives that feed into the process of building your brand identity. It includes your logo, website and social media used to broadcast your values, message and purpose.

All of these B’s have to work hand in hand. You can’t have a brand without a brand identity, and you will never have a brand if you do not start branding.

Define your brand by asking yourself these questions:

  • Who are you as a company?
  • What are your values?
  • What makes you unique from other brands?
  • Who is your ideal customer?
  • What is your brand’s mission statement? What gives it a purpose?

Defining who you are is your first step to building a meaningful brand. Below are nine essentials of a successful digital brand

Digital branding is not all about selling your goods. It is about developing a loyal customer base, buying your products and also believing in what you do.

Bottom line: Keep things fresh, authentic and straightforward.

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